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According to Worstall (2012) …it is possible to sketch out something that might provide an upper boundary to Apples future growth. Thats the possibility that much of what theyre selling is a Veblen Good. Something that is not just purchased for the way it works, looks or feels, but which provides us with the opportunity for conspicuous consumption at the same time. We show how clever, hip, connected, rich, tasteful we are by having this particular item.
Are Apple goods truly Veblen goods?
Worstall, T (2012, August 21).The Limit To Apples Value: Are They A Veblen Good? Retrieved from