After listening to the following video “The 4Ps: Essential Factors in MarketingLinks to an external site.. Think about your favorite hotel that you like to stay in when traveling. In a Word document, explain how your hotel of choice incorporates the 4 Ps by answering the following questions:
- Product – What is the product (of course hotel lodging)? However, what kind … family oriented, business traveler, romantic getaway, suites, etc?
- Price – What is the average price per night? Is this industry average for hotels of the same standard?
- Promotion – How do they promote their hotel brand? Any rewards programs, etc.? What advertising (commercials, online, travel sites)?
- Place – Discuss the location of the hotel? Why do you think they chose that area? What’s nearby? APA FORMAT
