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Explain the macro environment in which a company operates and the strategical relevant components of the macro-environment in which the company operates

Explain the macro environment in which a company operates and the strategical relevant components of the macro-environment in which the company operates (focusing towards long-term goals).

Identify the dominant and competitive driving forces in an industry. Emphasize how strong the industry dominant and competitive forces. (strategic group, key success factors KSF’s)

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