Hello there! Want a discount? Grab 5% OFFon your first order!
originalresearchpapers.com logo
Hello there! Want a discount? Grab 5% OFF on your first order!
originalresearchpapers.com logo

ou work as a middle manager for one of the top U.S. producers of luxury and mass-market automobiles and trucks. The chief technology officer (CTO) of the

ou work as a middle manager for one of the top U.S. producers of luxury and mass-market automobiles and trucks. The chief technology officer (CTO) of the company from the course scenario has been researching new technology developments that the company could integrate into its vehicles to enhance their usefulness and access to sensor data. Such data is acquired by the many digital sensors that have been integrated into vehicle subsystems over the past 20–30 years. The technology trend of particular interest to the CTO is the internet of things (IoT), the interconnection of embedded devices such as sensors and computers over the internet to share data. For automobiles, the trend points to creating connected cars.

Prompt

Senior management has decided to explore IoT for the company’s trucks and cars. Your task is to create an internal memo explaining that the company should integrate IoT into its product line using the RWW (real, win, worth it) screening tool from the Module One resources and the information from the CTO Brief, Comparative Growth Data, Comparative Operating Statistics, and Comparative Product Plans documents. Consider the following:

  1. Discuss the feasibility of the product line (refer to RWW screening tool question number one: Is it real?).
    • Is there a need or desire for the product?
    • Is the size of the potential market adequate?
    • Can the product actually be made?
    • Will the final product satisfy the market?
  2. Discuss the ability of the company to win market share (refer to RWW screening tool question number two: Can we win?).
    • Will your company’s products have a competitive advantage?
    • How will your competitors respond?
    • Can your company understand the market properly?
  3. Discuss the potential benefits to the company of producing this product (refer to RWW screening tool question number three: Is it worth doing?).
    • Will the product be profitable at an acceptable risk?
    • Does launching the product make strategic sense?
    • Does the product fit your company’s overall growth strategy?
    • Will your company’s senior management support this project?
  4. Based on the answers to the questions above, explain the reasons why IoT and connected cars are strategically important to the company.
    • Consider the evolving customer needs and desires; how would they impact the company’s product plan?
    • What do you think competitors will do (if anything) in response to changes in your company’s development plan?
    • Do you think that accelerating development of connected cars will help grow the company?

What to Submit

This memo should be a Word document of 1–2 pages in length using double spacing, 12-point Times New Roman font, and one-inch margins. Any references should be cited in APA format.

Share This Post

Email
WhatsApp
Facebook
Twitter
LinkedIn
Pinterest
Reddit

Order a Similar Paper and get 15% Discount on your First Order

Related Questions

Discussion Thread: Supply Chain Management Theory This discussion assignment requires you to critically analyze the provided peer-reviewed scholarly

Discussion Thread: Supply Chain Management Theory This discussion assignment requires you to critically analyze the provided peer-reviewed scholarly journal article provided in this week’s reading. After reviewing the assigned peer-reviewed scholarly journal article, you will construct the following components. Post your write-up to the discussion and then compare and contrast

CRITICAL ANALYSIS: STRATEGIC DEVIATION ASSIGNMENT INSTRUCTIONS“Please forgive the long letter; I didn’t have time to write a short one.”Blaise Pascal,

CRITICAL ANALYSIS: STRATEGIC DEVIATION ASSIGNMENT INSTRUCTIONS“Please forgive the long letter; I didn’t have time to write a short one.”Blaise Pascal, French mathematician, religious philosopher, and physicist. (1623 – 1662)OVERVIEWThis assignment requires you to critically analyze the provided peer reviewed scholarlyjournal article in this week’s reading drawing on the knowledge you

CRITICAL ANALYSIS: STRATEGIC DEVIATION ASSIGNMENT INSTRUCTIONS“Please forgive the long letter; I didn’t have time to write a short one.”Blaise Pascal,

CRITICAL ANALYSIS: STRATEGIC DEVIATION ASSIGNMENT INSTRUCTIONS“Please forgive the long letter; I didn’t have time to write a short one.”Blaise Pascal, French mathematician, religious philosopher, and physicist. (1623 – 1662)OVERVIEWThis assignment requires you to critically analyze the provided peer reviewed scholarlyjournal article in this week’s reading drawing on the knowledge you

In this discussion forum, you will research current topics from two leading journals in finance: The Journal of Finance and The Journal of Behavioral

In this discussion forum, you will research current topics from two leading journals in finance: The Journal of Finance and The Journal of Behavioral Finance. DISCUSSION ASSIGNMENT INSTRUCTIONSInitial ThreadProvide a 600 to 800-word summary (formatted according to APA guidelines) of the newresearch in this area from a minimum of five new peer reviewed

Annotated Bibliography: Marketing Assignment. 1.1 Effects of privacy regulation on customer value creation ( please see the attachment ) ANNOTATED

Annotated Bibliography: Marketing Assignment. 1.1 Effects of privacy regulation on customer value creation ( please see the attachment ) ANNOTATED BIBLIOGRAPHY ASSIGNMENT INSTRUCTIONSOVERVIEWIn preparation for writing each of your Discussions, you should submit your AnnotatedBibliography Assignment on the topic that is being covered for the week (Marketing,Accounting, Finance, Management, Economic

You deserve a bonus!

Subscribe and get regular bonuses and discounts.