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please see attachmentHealth Concepts HLTH185 Chapter 5 Developing Muscular Strength and Endurance and Chapter 6 FlexibilityName ___________________________________ Date _____________________________ For this activity, you will apply concepts from the chapters on “Developing Muscular Strength and Endurance” and “Flexibility”. You will develop a Muscular strength, endurance, and flexibility program for the following patients.  Type entries, be specific, and use your textbook to support your recommendations using specific evidence. Attach additional pages if you need space. I have provided a case example below: Example: 20-Year-old ECSU volleyball student (female) with an old ACL injury needs to prepare for the upcoming season. She weighs 175lbs and is 5’9. She has no pre-existing medical conditions. Complains of pain when she doesn’t warm up.Patient#DescriptionAgeWeightHeightType of Strength Training neededIntensity and Time (reps)EquipmentFlexibility/Stretching SuggestionsCase ExampleVolleyball student with an old ACL injury. No existing medical conditions.20175lbs5’9Isometric exercises to warm up old ACL injury.Isotonic exercises to prepare joints for a full range of motion.p. 97Minimum 5-10 reps for each exercise since she is a seasoned athlete. p.97-98Free weights to engage muscles in both legsWeight machines, targeting specific muscles around the knees and legsResistance Bands to work muscles while healing,99-101Dynamic stretching to move joints through full range of motion to warm up for practice and pre-gameBallistic Stretching at the performance level on game night. (105-106)Case #1:  ECSU Student (age 23) who has a BMI OF 40 (severe obesity), weighing in at 290lbs and 5’2. He would like to lose 50 pounds as quickly as possible. He is suffering from High Blood Pressure and is having digestive issues. Case #2   70- year- old patient with partial amputation of right foot due to a car accident. Weight 140lbs, 5’7. Needs therapy for atrophy and strengthening of muscles. Case #3   ECSU athlete is preparing for the Fall 2022 football team and is trying to increase muscle strength and endurance for the upcoming season. Weight 200lbs, 6’4, 19 years old.Patient#DescriptionAgeWeightHeightType of Strength Training needed p.96-97Intensity and Time (reps) p.97-98Equipment 99-101Flexibility/Stretching Suggestions (105-106)Case 1Case 2Case 3Patient#Other comments or additional information (Caution: Do not leave this area blank)Case ExampleThe patient needs to follow the doctor’s recommendations to prevent further ACL injury. It is important to perform stretching before and after every activity. On a weekly basis, she should work on strengthening muscles for optimal muscle movement.1232

please see attachment

Health Concepts HLTH185

Chapter 5 Developing Muscular Strength and Endurance and Chapter 6 Flexibility

Name ___________________________________ Date _____________________________

For this activity, you will apply concepts from the chapters on “Developing Muscular Strength and Endurance” and “Flexibility”. You will develop a Muscular strength, endurance, and flexibility program for the following patients.  Type entries, be specific, and use your textbook to support your recommendations using specific evidence. Attach additional pages if you need space. I have provided a case example below:


Example: 20-Year-old ECSU volleyball student (female) with an old ACL injury needs to prepare for the upcoming season. She weighs 175lbs and is 5’9. She has no pre-existing medical conditions. Complains of pain when she doesn’t warm up.

Patient#

Description

Age

Weight

Height

Type of Strength Training needed

Intensity and Time (reps)

Equipment

Flexibility/Stretching Suggestions

Case Example

Volleyball student with an old ACL injury. No existing medical conditions.

20

175lbs

5’9

Isometric exercises to warm up old ACL injury.

Isotonic exercises to prepare joints for a full range of motion.

p. 97

Minimum 5-10 reps for each exercise since she is a seasoned athlete. p.97-98

Free weights to engage muscles in both legs

Weight machines, targeting specific muscles around the knees and legs

Resistance Bands to work muscles while healing,99-101

Dynamic stretching to move joints through full range of motion to warm up for practice and pre-game

Ballistic Stretching at the performance level on game night. (105-106)

Case #1:  ECSU Student (age 23) who has a BMI OF 40 (severe obesity), weighing in at 290lbs and 5’2. He would like to lose 50 pounds as quickly as possible. He is suffering from High Blood Pressure and is having digestive issues.

Case #2   70- year- old patient with partial amputation of right foot due to a car accident. Weight 140lbs, 5’7. Needs therapy for atrophy and strengthening of muscles.

Case #3   ECSU athlete is preparing for the Fall 2022 football team and is trying to increase muscle strength and endurance for the upcoming season. Weight 200lbs, 6’4, 19 years old.

Patient#

Description

Age

Weight

Height

Type of Strength Training needed

p.96-97

Intensity and Time (reps)

p.97-98

Equipment

99-101

Flexibility/Stretching Suggestions

(105-106)

Case 1

Case 2

Case 3

Patient#

Other comments or additional information (Caution:
Do not leave this area blank)

Case Example

The patient needs to follow the doctor’s recommendations to prevent further ACL injury. It is important to perform stretching before and after every activity. On a weekly basis, she should work on strengthening muscles for optimal muscle movement.

1

2

3

2

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The suspension system of a car traveling on a bumpy road has a stiffness of and the effective mass of the car on the suspension is m=750kg. The road bumps can be considered to be periodic half- sine waves as indicated in Figure. Determine the displacement response of the car. Assume the damping of the system to be negligible.: The Fourier series representation of the bumpy road, y(t), is given byy(t)=\frac{1}{\pi}+\frac{1}{2}sin~2\pi t-\frac{2}{\pi}\{\frac{cos~4\pi t}{1(3)}+\frac{cos~8\pi t}{3(5)}+\frac{cos~12\pi t}{5(7)}+\cdot\cdot\cdot\}x(t)t(time)7777J_{f}m(20 marks)8^{k}y(t)hann

The suspension system of a car traveling on a bumpy road has a stiffness of and the effective mass of the car on the suspension is m=750kg. The road bumps can be considered to be periodic half- sine waves as indicated in Figure. Determine the displacement response of the car.

800-900 words for the essay, plus a section of Further Reading There are three main purposes in this assignment: To give you practice at summarizing scholarly work in your own words. Any research paper is a combination of your own ideas with facts or ideas that you have found in your research. Summarizing an argument (or article) is not easy, and it takes practice to learn what to information to include and what to leave aside. To practice giving page numbers for the source of information even when you are not quoting the exact wording from your source. To help you learn to search for scholarly articles on a given topic in Roman Civilization. To practice consistent formatting for a bibliography. Description of assignment:Select one of the articles. Prepare a summary (800-900 words plus Further Reading) that includes the following elements. Give a word count at the end of the assignment. The numbered points below indicate the elements to include in the assignment. You will be summarizing and evaluating a work rather than creating and supporting a thesis statement. What is the problem/question that the scholar is trying to answer? What kind of ancient evidence does she or he use? These might be ancient written texts such as letters, plays, speeches, or historical writings. They might be ancient inscriptions. Some of the articles draw information from different types of artefacts, artworks, or buildings. You don’t need to name every ancient author that the writer mentions; instead, summarize the types of sources, perhaps naming a couple of the most important more specifically. Two or three sentences on sources is enough. This section basically works as an introduction. What conclusions does he or she draw? Here is where you are largely summarizing the article. Be sure to state clearly what the author’s main argument is. This section will be the meat of your assignment and would be a few paragraphs long, perhaps two thirds of your words. I expect to see frequent page references to show particular information comes from (see below) What is your reaction to the article? Discuss it in the context of ideas raised in class or concepts in the textbook (look for a chapter that addresses similar topics even if we have not discussed it in class just yet). Critiques? Further questions? Does it make you think of modern parallels? I anticipate about a paragraph here. As you refer to particular ideas of the author, provide a reference with the page number. I expect to see frequent references. Chicago style uses footnotes (see examples below). You may also use a bracketed in-text reference (surname year, page), like this: (Vout 1996, 212-14). It is important to give references even when you are not making a direct quote. Use only 1-3 direct quotes from the article within this summary (punctuated with quotation marks: (“ ”) and be sure to give the page number. This is practice at citing your source of information. Further Reading. Identify four scholarly works held in the University of Manitoba library (digital or paper) that a person could read to learn more about the topic of the article. Look for items identified as a book or article (and book chapter is fine too but a little harder to format). Be sure to include at least one book and one article from a scholarly journal. They should be items published since 2000, the more recent the better. You do not need to read these works, just identify them and format them properly. Create a list called “Further reading” and list these works alphabetically, using correct formatting in the Chicago style (this link takes you to a downloadable Quick Guide from the library). The library catalogue itself and other tools will get you started on formatting entries, but you need to check them anyhow for consistency. List of articles: Carter, M. J. “Gladiatorial Combat: The Rules of Engagement.” Classical Journal, 102, no. 2 (2006): 97-114. Huemoeller, Katharine P. D. “Freedom in Marriage? Manumission for Marriage in the Roman World.” Journal of Roman Studies 110 (2020): 123-139. Vout, Caroline. “The Myth of the Toga: Understanding the History of Roman Dress.” Greece and Rome 43, no. 2 (1996): 204–220. [some components to note for formatting: full first name unless author uses initials; capitalize important words in title; italicize title of journal; colon before page nos.] Footnotes in Chicago style: The first footnote gives full information. The page number is the one where the information comes from. It’s ok to give a run of pages.Lea M. Stirling, “A New Portrait of Livia from Thysdrus (El Jem, Tunisia),” American Journal of Archaeology 116, no. 4 (2012): 626. If you refer to the same source again, you can abbreviate the information, and note there is a comma before the page number instead of a colon.Stirling, “Livia,” 627. How do I find the articles? Start at the main webpage of the library  search tab there looks through books and journals and works well with keywords from the authors and titles of the references above. If the article title doesn’t work, try the title of the book or journal. Strategies for reading I have chosen articles whose writing and argument seem clear to me, but they are serious, detailed works even so. They are written by scholars for other scholars and students. I recommend you read the article twice for the assignment. Read through the article once to get the main argument. You will probably see names, places, terms or bits of Latin (etc.) that you don’t recognize. Keep going. Some of these may come into focus later; for others, you will find they are not necessary for understanding the broad argument. If they crop up frequently, underline them as something to come back to or look up. The second time you read the article, take notes in your own words as you go. Note the page number where information comes from. This is useful when you want to show the location of particular information in your bracketed references. Taking notes in your own words helps you compose the assignment in your own words. Formatting the list of Further Reading Use the MLA stylesheet to format your list of Further Reading. There is a handy compressed instruction sheet here). The library catalogue can get you started on formatting entries, but you need to check them anyhow for consistency (such as capitalization, placement of commas, whether to use initials or full first names). For instance, sometimes the bibliography generators include the name of the e-publisher (e.g. Ebscohost) along with the author’s name. Sometimes they give a title in all capital letters. You need to correct these things if they occur. Use the stylesheet to format the bibliography, but you do not need to follow other components from this style for the rest of the assignment (such as whether or not there is a cover page). Note that the list of Further Reading should be in alphabetical order. Lists of bibliography or Works Cited are normally alphabetized. Submitting your paper Format: Times New Roman 12 point font, double spacedLabel the file thus: SURNAME_firstname_CLAS1280_AuthorSubmit the paper to an Assignments folder in UMLearn (you will find it under the tab for Assessments).Papers are due by midnight on February 28. Sample entry for a chapter in an edited book. Students often have trouble citing a chapter from an edited volume. Here is some advice. If one person wrote the whole book, just give the title of the book. You don’t need to name individual chapters in this situation. One way to tell that one person wrote the whole thing is that the table of contents will give only chapter titles and not individual titles. There are also books called “edited volumes” where an editor or editors collect chapters written by a bunch of different people. Our textbook is an example. You can see the editors’ names on the cover, and then there are separate authors listed for different chapters. Note that the three editors also wrote chapters within the book. When you cite a chapter from an edited volume, you need to provide the author(s) and title for the chapter AND the editor(s) and title for the book. You also have to give the run of pages within the book. So, we would cite chapter 5 from our textbook like this: Ripat, Pauline. “Class and Status.” In Themes in Roman Society and Culture: An Introduction to Ancient Rome, edited by Matt Gibbs, Milorad Nikolic and Pauline Ripat, 88-111. Oxford: Oxford University Press, 2021.

800-900 words for the essay, plus a section of Further Reading There are three main purposes in this assignment: To give you practice at summarizing scholarly work in your own words. Any research paper is a combination of your own ideas with facts or ideas that you have found in your

CASE/MKT 501 Strategic Marketing  Module 2 – Case DIVERSE AND INCLUSIVE BRAND COMMUNICATIONS Assignment Overview **Complete this Module’s Case before the Session Long Project** Diversity Marketing Strategy What has been referred to as multicultural marketing has evolved to address a broad application of inclusiveness in marketing to remain relevant. Going beyond target market and psychographic research can help marketers expand the picture of who is a prospective customer. Case 2 Resources Study: How Brands Plan to Improve Diversity in Advertising (2022) 10 Diversity, Equity & Inclusion Resources for Small Businesses (2022) Inclusivity Matters: A Strategic Guide to Inclusive Marketing in 2022 (2022)Why diverse and inclusive marketing matters (2022) Motivational Theories and Models (2022)Changing Attitudes (2022)Trends Impacting Individual Consumer Decision Making (2022) Case Assignment Inclusivity and Diversity Whether we talk about diversity or inclusivity, the discussion is one all businesses should have. Although marketers target consumers or segment a market, they still need to include diverse groups of consumers in their strategies. The groups may be defined by gender, race or ethnicity, language, sexual identity, ability, religious beliefs, age, socio-economic status and more. Dove offers to pay other brands to diversify their ads. More than Half of People Don’t Feel Represented in Advertising. Using the module’s readings and other research, create a plan for diversity and inclusivity in marketing communications. Company Overview Begin with a brief company overview. Background Describe the importance of inclusivity and diversity as it pertains to marketing communications. (1  page) Research Required. Best Practice Examples Research what other companies are doing in this area, specifically with groups that would be a good fit for your business. Explore what groups are included in their marketing communications. Explain why marketing to the groups would be beneficial to your business. (1 ½ pages) Research Required. Addressing the Negatives Controversy, backlash, and mistakes: some marketers failed miserably in their efforts to reach a more diverse audience or become inclusive. Find at least two examples and analyze the mistakes so you will not make them in this modules’’s session long project (SLP) (1 ½ pages) Research Required. No quotations are permitted in this paper. Since you are engaging in research, be sure to cite and reference the sources in APA format. NOTE: failure to use research with accompanying citations to support content will result in reduced scoring “Level 2-Developing” across the grading rubric. This is a professional paper; not a personal one based on feelings. It must be written in the third person; this means words like “I”, “we”, and “you” are not appropriate. **PLEASE SEE ATTACHED FILES ** **FOLLOW ALL DIRECTIONS FOR ASSIGNMENT**

CASE/MKT 501 Strategic Marketing  Module 2 – Case DIVERSE AND INCLUSIVE BRAND COMMUNICATIONS Assignment Overview **Complete this Module’s Case before the Session Long Project** Diversity Marketing Strategy What has been referred to as multicultural marketing has evolved to address a broad application of inclusiveness in marketing to remain relevant. Going

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