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Refer to Tesla’s Quality Challenge case (SEE ATTACHMENT) and complete the case study. The theme of the case is Quality.

Answer questions 1, 3, and 4 that follow the cases in the text. Your response should follow the Case Response Outline.


Questions: Answer questions 1, 3 and 4.

1. Consumer Reports, the service that reports unbiased testing and ratings on cars (together with about everything else we buy), recommends avoiding new cars in their first year of production, especially those loaded with new technology. What can Tesla do to refute this recommendation?

3. Should Tesla deliver cars to customers on a first-come-first-served basis (i.e., in the order of when deposits were placed)?

4. What other suggestions would you have for Tesla relative to ensuring the quality of their new Model 3 car?