select a relatively unknown entrepreneur who runs a small business and critically analyse their entrepreneurial
journey using concepts introduced in this module. The project will consist of two parts:
1. An infographic (poster) where you will be visually representing the main life and
achievements (or struggles) of your selected entrepreneur exhibiting storytelling
skills. (20% of the mark)
2. A theoretical reflection on their journey focusing on a number of key questions
outlined below. (80% of the mark)
How will the current economy affect businesses? What strategies should businesses be using to stay competitive in a global market? What are the
How will the current economy affect businesses? What strategies should businesses be using to stay competitive in a global market? What are the challenges and opportunities of doing business in developing countries? How has technology changed the way businesses operate?




